“I just paint things I always thought were beautiful – things you use every day and never think about….because I used to drink soup. I had the same lunch every day for 20 years.” – Andy Warhol.
What is so fascinating about a tin of Campbell’s soup? In terms of design of course, it is a classic. It was such a classic, it inspired artists like Andy Warhol.
Campbell’s is not a Scottish Company. It was formed in 1869, in Camden New Jersey. The famous soup tin design was launched in 1898.
The idea was conceived by company executive, Herberton Williams. Whilst attending a gridiron game between Cornell University & the University of Pennsylvania, he was fascinated by the red & white uniform worn by Cornell. Herberton convinced the executives of Campbell’s to adopt the red & white branding as their own, by changing the labels on the tins of soups.
Andy Warhol created his famous silk screen images of Campbell’s soup in 1962. The image in this article was created in Mosaic by my sister Madeleine. It is only 12″ high but still took over 50 hours to create.
I think, you will agree, it is a worthy addition to this classic icon of Americana.
If you have any comments, I look forward to hearing from you.
My name is Steve Howard. You have been reading the digital circus.