Look at the picture on the left and tell me, what colour, the word is. Not easy is it? Your verbal reasoning might result in you seeing the word but your visual reasoning might see colour.
Your brain perceives visual symbols in two ways which are independent. One system recognises images and one recognises signs.
One system tends to dominate. Try and find out if you are word led or image led. This can be tremendous fun.
Let me know how you get on. My name is Steve Howard. You have been reading the digital circus.