You’ve done a couple of trade shows, rented a couple of spaces in exhibition halls, and admit it, you’re hooked. You love the excitement of the crowds, meeting your clients up close and in person and meeting new customers. Hey, you don’t even mind your aching feet! You have been thinking that you’d like to do more trade shows and want a modular display system of your own.
The trouble is you can’t really afford to invest in a brand new exhibition system just yet. Your bottom line is saying no, but your heart and intuition are saying yes.
Buying a second-hand display system can be the answer to your dilemma! Which is also the first reason for buying a used display system – Money! Yes, you can save quite a bit of money by purchasing a used display system. Used trade show displays, can be shrewd bargains and can be tailored to suit any budget, no matter how small.
The second reason you should consider buying a second-hand display system, is the affordability factor, means that the money you save, can be put into other trade show items. Face it, people not only want free stuff from you at a trade show, they expect it. And the more money you can spend on your promotional items, the better!
A third reason for buying a second-hand display system, is that if you plan to do a lot of trade shows, it makes sense to own your own display stand. Once, you make your investment in a second-hand display system, it’s yours to keep forever or sell to someone else when you’re ready to upgrade to a brand new one. The money you’ve saved in renting display systems, will go a long way toward the purchase of the display stand of your dreams.
Fourth, buying a second-hand display system, not only decreases your financial risks, it lowers your stress levels as well! Financially, you’ve invested only what you can spend, which has improved your bottom line. And because you own your own display, you can relax, knowing exactly what you have and not having the stress of worrying if the rented display will be on time and match your expectations. This means you have more time and energy to put into other important things, such as the graphics, ancillary items and making a success of your exhibition.
Finally, the fifth reason you should consider buying a second-hand display system, is that it allows you to learn the tricks of trade show events and iron out all the bugs in your trade show exhibition program, without having to make a major investment. This makes it possible to please yourself, your accountant and your customers, while learning if trade show events are truly profitable and worth the effort for your business.
My company Phi Exhibition Systems often have second-hand display systems that have been so well looked after they look brand new. Have a look at www.phiexhibitiondisplays.com.
My name is Steve Howard. You have been reading the Digital Circus.